Google’s Bard AI chatbot is now available across the EU after the tech giant complied with the block’s GDPR regulation.
In June, Google was forced to delay the launch of Bard in the region after the Irish Data Protection Commission (DPC) called for stricter data protection measures to ensure European citizens were protected.
Today, ahead of the release, Jack Krawczyk, the chatbot’s product lead, said the company has met DPC requirements, offering users information and control over how their data is used and stored.
“Google has made a number of changes,” particularly when it comes to “control for users,” confirmed the Irish regulator.
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Bard’s expansion into the EU (alongside Brazil) also brings a number of new features that Google hopes will boost its competitiveness in the generative AI arms race.
As of today, Bard is available in over 40 languages including Arabic, Chinese, German, Hindi and Spanish. Users can also listen to the chatbot’s responses and adjust its tone and style to “simple, long, short, professional, or casual.”
In addition, it is possible to pin and rename conversations, share them with friends and export Python code to Replit in addition to GoogleColab. Using images as prompts is also now available, but currently only in English.
Google Bard’s closest competitors right now are OpenAI’s ChatGPT, Microsoft’s Bing AI and Anthropic’s Claude 2 – but the list is getting longer by the minute as both Elon Musk and Meta have now entered the generative AI race. The future has never looked so threatening and at the same time so promising.