The West Midlands in England will reward folks for not utilizing their vehicles

This article was originally published by Christopher Carey on Cities today, the leading news platform for urban mobility and innovation reaching an international audience of city guides. For the latest updates, see Cities Today Twitter, Facebook, LinkedIn, Instagram, and Youtubeor sign up for Cities Today News.

Transportation for West Midlands (TfWM) in Great Britain has dealt with the University of Warwick for a two-year test aimed at convincing drivers to switch their cars to more environmentally friendly modes of transport.

The Future Transport Showcase will use e-scooters, on-demand buses and a collaborative vehicle program to reduce the use of personal vehicles, lower CO2 emissions and create a greener campus.

Throughout the trial, participants will be encouraged to change their modes of transport and incentives will be given to those who choose to travel more environmentally friendly through the “Choose Your Way Warwick” campaign on the Warwick website Betterpoints app.

West Midlands Mayor Andy Street said, “From the start of the Industrial Revolution, West Midlands has always been a hub of innovation and we are still at the forefront of green battery technology, new low carbon enclosures and 5G digital connectivity, autonomous vehicles and the Transport systems of the future.

“The Future Transport Showcase at the University of Warwick gives students and staff more flexibility, choice and greener travel solutions for the area when we are faced with a climate emergency and ask people to leave their cars at home.

“And this experiment will show what works in developing transport policies to cope with the climate emergency we are all facing.”

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Future transport zone

The West Midlands region is home to the £ 22 million (US $ 30.7 million) region. Future Transport Zone, set up to showcase the latest technology and data for more accessible and connected transportation alternatives that are faster, cleaner, greener and help achieve their goals # WM2041 Ambitions to reduce the region’s carbon footprint.

The projects on the Warwick campus include:

  • Voi technology As part of the UK government’s e-scooter pilot project, climate-neutral e-scooters are being brought to the University of Warwick campus.

  • Enterprise Car Club Provision of two low-emission Hyundai Ioniq vehicles for employees, students and the local population. The vehicles can be booked for half an hour up to a full day. In addition to the two-car club cars, members can also use any of the Car Club’s 1,400 vehicles across the UK.

  • An on-demand service will be introduced later in the year that will allow people to order a bus that resembles a taxi.

Incentive programs

The concept of providing incentives for people who drop their cars has grown in importance recently.

Last week, Brighton and Hove City Council launched the Move For Change program through the BetterPoints app to encourage people to choose active and sustainable travel options.

More than 100 people signed up for the program in February and recorded 1,500 activities and over 4,000 kilometers traveled.

They can now collect points when they go to work, use active travel options for school runs, cycle through the city, take part in leisure and exercise activities, use buses and drive around the city BikeShare Cycles.

In February 2020, the Austrian capital Vienna began to bid free museum and concert tickets Rewarding people who have switched their cars to more sustainable modes of transport.

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Published on March 9, 2021 – 12:00 UTC

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